Mackay is a city that is bustling with local and international business. Mackay sports a rapidly growing tourism industry due to the great barrier reef, beautiful Whitsunday Islands, and lush national forests nearby. Combined with the international industries of mining, sugar cane, and retail, it is an active, and more importantly, competitive city for entrepreneurs from many backgrounds and specializations. Mackay City is a place that we at Divergent Media are proud to call home.
To understand why Divergent Media is the best choice for Mackay SEO, just Google “Mackay SEO,” “SEO Mackay,” or any other related terms. Take a look at our competitors, and what you’ll see is poorly written content packed with keywords like “Mackay SEO” and “best SEO,” sometimes even in bolded text.
At Divergent Media, we call this “old fashioned SEO”. In the early days of search engines, keywords were the biggest factor in ranking websites. This led to an abundance of spammy and unreadable pages that just repeated various keywords over and over. As Google improved its algorithms, it began penalizing these websites and SEO took a new shape where keywords needed to be distributed evenly throughout the content. The approach that many SEO firms took to satisfy these requirements wasn’t much better than the old way when it comes to communicating with the user. Instead of unreadable blocks of text, they produced poorly written content that only served to include the keywords they needed as many times as they were allowed.
As you can see from your Google search, many SEO firms are still doing things this way. It serves to get a website ranked with minimal effort, but it doesn’t give the company a platform to market themselves efficiently, and communicate effectively with their customers. What’s the point of having all that increased traffic if those potential customers don’t have any reason to stay on your website? The challenge for SEO companies today is to satisfy Google’s keyword requirements by incorporating keyword research into well-written, engaging, and authoritative content.
This is where Divergent Media sets ourselves apart from our competition, especially in the landscape of Mackay SEO. Our team of experienced content writers have extensive backgrounds in local and international SEO, and we produce content that seamlessly integrates our extensive keyword research, and doesn’t sound like it was written for a robot. Don’t believe us? Just compare this page to the other ranked results.
Our goal isn’t just to get your site to the top of the Google rankings. We aim for a well-rounded digital marketing strategy that combines high quality content, social media marketing, linking strategies, and web design to give you a platform that you can use to grow your company organically. Through increased visibility, communication, and proactive marketing, you won’t just be highly ranked in Google, you will deserve to be there.
Call us today to get started building your custom Mackay SEO and digital marketing strategy. We will provide you with an all-encompassing plan that is guaranteed to grow your business beyond your wildest dreams.
Here are a few selected readings for you.
*2 Google Search Statistics, http://www.internetlivestats.com/google-search-statistics/
*3 Peter McLachlan, 2016 Australian Mobile Statistics: How Digital Is Increasingly A Mobile-First Experience, https://yump.com.au/2016-australian-mobile-statistics-how-digital-is-increasingly-a-mobile-first-experience/